Search Engine Optimization (SEO) 101

with Jalieca L. Gadong


Php 200


Free to Audit: Available

DURATION 1 hour and 15 minutes
COURSE TYPE Self-paced
CATEGORY Professional Development

In this introductory course, you will better understand how Search Engine Optimization works and its benefits in marketing products and services in the digital world.

Entrepreneurs who utilize online platforms for their businesses want to improve their site traffic, which translates to better exposure and more clients. This is where Search Engine Optimization, or SEO, comes in. Learn the purpose and basics of SEO in this introductory course and understand how to utilize it to your business advantage.

What you'll get

  • Certificate of Participation
  • Exclusive access to learning materials
  • Exclusive access to assignments, activities, and forums
  • Course Assessments

At the end of course, you will be able to

  1. Describe what SEO is and its importance 
  2. Learn the basics of SEO
  3. Use the keyword search for SEO

Who should take this course

  • Students
  • Professionals
  • Individuals who are interested to learn about SEO

Picture of Jalieca L. Gadong

Jalieca L. Gadong
Product Manager
Xepto Digital Computing Inc

Jalieca L. Gadong is a Licensed Professional Teacher,  Google Certified Educator, Certified Apple Teacher and Microsoft Office Specialist. Formerly, she was the Coordinator for Student Affairs and Formation (CSAF) at De La Salle Santiago Zobel School where she led and implemented development programs for the students and faculty. Prior to being designated as the CSAF, she taught various business subjects such as Accounting, Management, Market Research, Economics and Entrepreneurship in the same institution. 

Presently, she is the Product Manager at Xepto Education. She also actively mentors and coaches educators in using technological tools, particularly the Xepto Cloud LMS for online teaching and training. Using her skills as a Certified Development Dimensions International Facilitator, she assists companies in designing and delivering quality learning programs for their employees.

Prior to teaching, she worked at different global management consulting firms where she helped plan and implement business solutions for various corporate clients. Moreover, she is currently pursuing her law studies at San Beda College of Law Alabang.