Consultative Selling

with Rodney Geronimo Bonifacio Belen


Php 2500


DURATION 5 hours
COURSE TYPE Self-paced
CATEGORY Professional Development
DIFFICULTY LEVEL Beginner to Intermediate

This course aims to help salespeople adopt the Consultative selling approach that prioritizes relationships and open dialogue to identify and provide solutions to a customer’s needs. It is hyper-focused on the customer rather than the product being sold. This technique helps sales professionals better understand the challenges faced by customers so they can position their solutions in a more compelling and effective way.

This course is designed to assist salespeople in adopting the Consultative selling approach, which prioritizes relationships and open dialogue to identify and provide solutions to customers. The resources and activities in the course focus on how sales professionals can understand customer challenges so that they can deliver their solutions in a more impactful way. 

What you'll get

  • Certificate of Completion 
  • Exclusive access to learning materials 
  • Exclusive access to assignments, activities, and forums 
  • Course Assessments

At the end of course, you will be able to

  1. Be aware of seller-centric behaviors that should be avoided;
  2. Appreciate how to shift to a mindset of authenticity; 
  3. Understand how to lead the sales conversation following a plan; 
  4. Learn how to build the sales process towards decisive momentum; 
  5. Determine how to leverage insights through questioning; and, 
  6. Identify when to work off from facts and not assumptions

Who should take this course

  • Account Executives 
  • First-line managers

Picture of Rodney Geronimo

Rodney Geronimo
Marketing Head
KKC Services Inc.

Rodney Geronimo is a veteran salesperson from the pharmaceutical industry in the Philippines, having handled various positions in 28 years from Medical Representative to District Sales Manager, to Sales Force Effectiveness, and Training Manager. He also has Business Development experience from a local firm involved in interactive technologies for distance learning and LMS.

Currently, he is the marketing head of KKC Services Inc., the exclusive Regional Distributor for the Rainbow System from Rexair USA, the most advanced air and home cleaning system in the world.

His background is primarily in Marketing with a Master's in Business Administration from the Ateneo University.

Picture of Bonifacio Belen

Bonifacio Belen
Chief Operating Officer
KKC Services, Inc.

Bonifacio "Boni" D. Belen is a professional manager with a Political Science, Education, and Business Economics background. 

He currently works as Chief Operating Officer of KKC Services, Inc. -- the exclusive distributor of Rainbow Cleaning System, Thermostar, and Roto-Rooter Plumbing and Drain Cleaning Services in the Philippines. 

A generalist with an expansive systems and processes orientation, Mr. Belen's career spans 40 years of professional involvement in the academe, government, NGO, and an array of industries -- from furniture export, ICT, industrial estate,  marketing to property management, consultancy, and services, over the years principally holding senior management roles and responsibilities. 

Boni is happily married to Alice A. Belen. They have three children, Maria Guadalupe, 27, Jose Mariano, 25, and Vince Josef, 12.